Click play to watch BPL hype reel
The Brisbane Premier League (BPL) is a franchise-driven T20 club cricket tournament for juniors through to senior cricketers, where the best compete against the best in an event model based on the IPL.
With investors such as Ian Healy and Mark Nicholas already secured, the BPL will provide an independent, privatised competition giving cricketers the opportunity to showcase their skills against quality opposition. It will provide legitimate resources to a traditional ‘volunteer organised’ sport and inject much-needed capital, infrastructure and support into the game at the levels below professional cricket. 8 franchises will make up the BPL for the inaugural 2021 season.
Intelligent, opportunistic, pack hunter
Inject fear into your opposition
Weave your way out of any situation
Powerful leader wanting to leave a long lasting legacy
Ruthless and destroy everything in your path
Fight for hours without giving in
Fearless, cool, calm and collected
Entertainer who brings energy and spark
"The senior auction & junior draft is one of the most anticipated events on the BPL calendar."
Will those you have identified perform under pressure and will they fit the culture you wish to create? Are the most sought after players truly worth the price tag? And if you lose someone to a competing franchise in the early stages of the auction, do you have a back-up plan?
Now to the details...
WHY INVEST IN A FRANCHISE?
"Your chance to own a piece of cricket history"
The BPL’s obligation is to put on a cricket tournament of the highest quality whilst ensuring all franchise owners have the opportunity to get a decent return on your investment. With our marketing ability and 11-year track record, we are proud to say that not one franchise sold globally has ever made a loss, and it is our duty to ensure your capital is protected and best leveraged to your advantage, acknowledging that you, as the franchisee, are the decision maker for YOUR team.
The BPL management team consists not only of highly successful businessmen, including BPL franchise owner and investor Ian Healy, but marketing, sales, legal and operational experts who have refined a highly attractive product over the years.
Now, let’s illustrate what your franchise fee gets you:
1. An exclusive opportunity to be involved at inception in a game-changing cricket league which we believe will shape the future of amateur cricket in Australia;
2. Whilst you build your cricket business, you will be well-positioned to expand into other sporting codes, for instance in South Africa hockey and netball have been useful commercial by-products of the NPL concept;
3. A proven business model that has worked for over a decade in like-minded cricket nations and has the backing of hundreds of former high profile current and ex-players who want to make a difference;
4. World-class marketing support backed by the Australian Cricket Institute and industry-leading experts who have been involved in some of the worlds biggest T20 leagues to ensure your brand is up and running in a short space of time, all whilst you are having fun!
5. Free table at the auction night (valued at $1,700) for your management team and sponsors;
6. Exposure to significant experts in social media marketing and website management;
7. Australian Cricket Institute to partner with all owners and provide regular coaching programs that add additional revenue streams to your team;
8. Creation of a sponsorship deal package and pitch deck to sell to prospective sponsors;
9. Established merchandising relationship with Gunn & Moore and a provision of a pipeline that allows for the manufacturing of team-specific merchandise i.e. hoodies, hats, supporter polos, warm up tops etc. so as to bring in additional revenue to your business;
10. Constant and continual support around the management and running of the franchise as a business;
11. Database of coaches for you to be able to employ if required, with BPL paying for the senior coach;
12. The BPL does not charge senior players any fees meaning it’s a free, high-quality competition for those good enough to be picked;
13. One allocated talent scout to identify junior players and invite them to the draft. The scouts will have the task of researching the list of draftees to identify the best franchise selections for you; and
14. Imposition of your team design on any additional promotional material.
The licence model is based on a three-year agreement with an option to renew at the end of the term.
Get involved with us at the ground floor in a concept that will bring you endless joy with cricket always the winner!
THIS IS WHAT OTHERS ARE SAYING...
The Australian Premier League (APL) is a joint venture project between the National Premier League (NPL) in South Africa and the Australian Cricket Institute (ACI).
The NPL is a privatised and fully licensed T20 club and junior cricket competition based on the model of the Indian Premier League (IPL). It includes national and first-class players and brings unrivalled excitement and competitiveness to thousands of cricketers annually.
Franchise investors include former South African cricketers Gary Kirsten, JP Duminy and Vernon Philander. Each owns a team in Cape Town on the back of the excitement experienced by children and friends. Community is at the core of these franchises, along with learning and development.
The NPL is widely popular with existing footprints in Joburg, Cape Town and Durban making up a total of 26 franchises running as successful businesses. More than 700,000 followers on social media add to the reach and buzz of the tournaments and the cricketers themselves.
The development pathway is both clear and progressive, providing an opportunity for grassroots level players as young as eight-years-old right up to international level. Quinton de Kock is one of a number of celebrated names to have taken part, and flourished, over the years. This has all been done with the ongoing support of Cricket South Africa, who are delighted to lend their blessing and endorsement to a top-quality competition, in which every player gets a fair go and the youngsters feel a part of something big and relevant. That, in itself, is an inspiration.
The addition of two further South African provinces for the 2021 NPL is imminent, while the demand in Johannesburg alone is such that we will be launching a second men’s division along with a women’s competition in the very near future.
The ACI is a privately owned cricket coaching and player development organisation based in Melbourne. It takes a holistic approach to the game, offering a unique level of teaching, support and encouragement to players of all ages and skills. It has achieved commercial success in its own right and is the perfect partner to the NPL in the creation and operation of a privatised T20 competition that is sure to inject life and interest back into amateur cricket within the community.
The aim is to continue the trends found in South Africa throughout Australia, capturing market attention and desire for the game at levels below state representation. In fact, the marketing of the tournament through its power in local communities is one of the key factors in its overall success and will certainly be a strength of the Australian joint venture company as we launch the Brisbane Premier League (BPL) in 2021.
In South Africa, the NPL has created an environment for those who dare to dream of achieving the cricketing heights they see achieved by their heroes. It has provided the platform to give back to the community through the game we so love; it has allowed for easy access to knowledge and coaching in the pursuit of improvement and excellence. Perhaps best of all, through sports' unique ability to heal and inspire, it has helped to break down the barriers that exist in our daily lives.
The purpose as we move forward is to allow future generations to shape the cricketing landscape through their own experiences and enjoyment. Australian history is steeped in the game of cricket. Another new and innovative chapter in that story begins here.
WHO'S BEHIND THE BRISBANE PREMIER LEAGUE?
NICK FITZPATRICK
Nick has worked professionally in cricket for his whole working life. First, in Game Development at Queensland Cricket before Co-Founding the Australian Cricket Institute 4 years ago. Nick has since led Sales & Marketing to help grow the Australian Cricket Institute from 80 cricketers at inception to over 2541 players through their programs last season.
JOEL HAMILTON
One of the Co Founders of the Australian Cricket Institute. Joel has now transitioned from playing semi professional cricket into a career of building business. Having created the Australian Cricket Institute from merely a concept on paper, Joel had since found the gap in the market and developed the Australian Cricket Institute into the largest private coaching organisation in the country.
IAN HEALY
Ian Healy is a legend of Queensland. A Former Queensland Bulls player and captain,Australian player from 1988 - 99. Ian is a Queensland Cricket Board Member, ClubSponsor of the Norths District Cricket Club and Patron Chairman of former Queensland. Players entity, the Bulls Masters.
STUART GILES
Awarded the Norman Martin prize for Pharmacy Administration and Planning in 1991, Stuart has always had a keen interest in the business side of healthcare.
As Co-Founder and Chairman of Icon Group Stuart played a critical role in guiding the growth and vision of the group both locally and abroad and continues to play a leading role in Arc31’s other healthcare investments.
ZIYAAD DESAI
Ziyaad Desai is a former first class cricketer turned businessman. He is the founder and CEO of the NPL. Ziyaad founded the NPL in Johannesburg twelve years ago, during a time when club cricket was struggling to remain relevant. His vision for the future of cricket came down to three clear ideas: commit to the concept that quality and opportunity matters; embrace the future of the modern game; and think bigger - think global and to turn the NPL into a brand which appeals to all cricketers both locally and internationally.
FRANCOIS BRUYNS
Francois is a lawyer qualified in the UK, South Africa and Australia.His principle business has been property development and he has consulted on projects with South Africa’s largest companies, generating over $100 Million AUD in property sales. Francois also worked in Sydney for 6 years for Empire Securities Group where he specialised in capital raising and developed a strong business network.
MARK NICHOLAS
Mark Nicholas captained Hampshire for 12 years and England A in eleven unofficial Test matches. He began in journalism as sports featured writer for the Daily Telegraph in London before moving to Cricinfo. He is best known, however, as a broadcaster working first for Sky in the UK, both Channel 4 and Channel 5, and, of course, Channel Nine in Australia. He won 2 BAFTA’s with Channel 4 and has been twice named as The Royal Television Society’s Sport’s Presenter of the Year. His first book “A Beautiful Game” won there literary awards and his second, “No Spin” - the Shane Warne autobiography - received great acclaim. Mark founded the charity “Chance to Shine” which has been successful in bringing cricket back into state schools in the UK.
CATHIE REID
Cathie has always believed in the role digital solutions have to play in the delivery of exceptional healthcare, and this focus has driven not only her activity at Icon and Epic but sits behind many of the Arc31 investments.
In addition to her role at Arc31 she is the Chair of AUCloud and a Director of the Brisbane Lions Australian Rules Football Club.
Cathie is also keenly awaiting her flight to space as one of Virgin Galactic’s Future Astronauts, and documents that journey at her website.
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SHAPE YOUR TEAM AND SHAPE THE FUTURE OF AMATEUR CRICKET