The Brisbane Premier League (BPL) is proud to announce leading global entity O’Neills Sports as the official uniform and merchandise supplier for the inaugural 2021 season.
“We’re really excited to be working with O’Neills as we launch the BPL in Australia. Throughout the tender process it was clear that they wanted the BPL to become a hallmark partnership and their premiere cricketing account. The O’Neills brand has developed a strong name for itself in professional sports here in Australia, and knowing they provide quality teamwear and merchandise to NRL clubs (Newcastle Knights, Penrith Panthers), Super Rugby clubs and more recently the Adelaide Crows in the AFL showed us that they are fast-becoming a major player in the professional teamwear market,” says co-founder of the Australian Premier League Joel Hamilton.
O’Neills Queensland Manager Nicholas Buchanan also shared the same enthusiasm for the partnership. “I think there is a brilliant synergy in this partnership with both the BPL and O’Neills trying to build awareness and growth in the Queensland market. We can’t wait to bring the BPL franchise logos to life in the apparel space and are excited for August/September.”
O’Neills is approaching this opportunity with the vision to develop a successful and long-term partnership with the BPL.
“O’Neills is thrilled to partner with the Brisbane Premier League as the official kit provider for the 2021 launch season. We are proud of our 100 years of European history and are firmly focused on moving forward, especially in Australia. We are passionate about partnering with innovative, dynamic, high performance organisations and teams whose values align with ours – the BPL ticks all of those boxes,” says O’Neills Australasia General Manager Antoinette Brophy.
Each of the BPL teams will have a bespoke kit designed for them to represent the spirit of its name and to empower the players to achieve their best when on the pitch. The eight teams are the Northern Kings, Gold Coast Waveriders, Moreton Magic, Western Power, Bayside Pirates, Coastal Marlins, Southern Rockets and the Darling Dingoes.
“We are committed to delivering superior quality, high performance teamwear with unbeatable delivery times, which aligns perfectly with BPL’s focus on instilling excellence across all aspects of its competition,” adds Brophy.